“Grooming” is the term commonly used to describe hair and makeup for men. The art of grooming is to make the male model/bridegroom look fresh, with clear skin and groomed hair, without appearing to be made up.
It generally involves cleansing and moisturizing the skin, correcting skin tone, concealing blemishes, reducing shine, combing the eyebrows and shaving facial hair if required.
A light touch is often the key.
